HomeNutritionMyprotein Parent Company Capitalizes on Protein Demand, Warns of EU Tariff Impact
Myprotein Parent Company Capitalizes on Protein Demand, Warns of EU Tariff Impact

Myprotein Parent Company Capitalizes on Protein Demand, Warns of EU Tariff Impact

The owner of sports nutrition brand Myprotein has reported increased revenue during a broader surge in consumer demand for protein products. However, the company has cautioned that new European Union tariffs could pose a financial challenge moving forward.

Recent sales growth was partially driven by price increases, which were implemented to offset the rising cost of whey, a core ingredient in many of its key products.

Source Attribution: Article content originally reported by Anna Wise. Read original story coverage on Anna Wise →

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